Sub-$400 Phones Down 22%, Above-$400 Up 5.7%: What's Driving the Memory-Price Divide
In a blog post published July 7, 2026, Omdia forecasts that shipments of smartphones priced at $400 or below will fall more than 22% year-over-year in 2026 due to AI-driven memory price surges, while models priced above $400 will grow 5.7%. This piece analyzes the structure behind this bifurcation and its impact on manufacturers.